With every latest trend, people oversaturate social media with similar content, which results in no extraordinary results. But it’s not the case with user-generated content (UGC)! One of the best things about UGC is that you can make your fans do all the talking and build your brand value in the respective market.
If we look at the statistics from HubSpot, around 75% of consumers trust user-generated content over brand-curated content. Many online researchers have reported a certain customer behaviour that they tend to click on ads and buy the showcased products that feature satisfied customers’ photos and videos.
For instance, GoPro India is one of the renowned technology brands that promotes itself as a tool to capture the best moments of their audience’s lives. The brand is prominently leveraging the UGC videos and sharing them on their accounts, captivating the attention of their potential customers.
They also organise contests like ‘Picture of the Day, where they take entries from their users and share mind-blowing photos captured by their audience using GoPro cameras. This way, they leverage their consumers’ content as their brand marketing tool.Â
These types of engaging, user-oriented activities have always sparked acute curiosity among people who love creating video content and will continue to create a buzz in 2024 around the brands’ offerings.
With such content flow, they build a strong community around the brand, which directly contributes to brand growth.
And it is primarily because of the tremendous contribution of one of the most prominent influences in the respective field, which is a leading UGC video agency.
Best UGC Agency in India -Â VidzyÂ
Vidzy is a renowned best UGC video company in India. The UGC agency has contributed enough to drive profound outcomes in a wide array of niches by leveraging UGC videos in the marketing industry.
Renowned brands like Amazon, Yamaha, and Nobero have savoured the taste of successful UGC video campaigns with Vidzy. These brands have highlighted the unparalleled contribution of Vidzy in garnering desired results for them.
Moreover, the dominance and relevance of collaborating with a UGC video production agency are expected to increase further in 2024.
It is so because it targets brands’ untapped audience groups with content curated by their associated clients who are genuinely leveraging your products/ and services. This way, these potential users are more likely to trust your brand and become one of your loyal clients.
Additionally, these agencies know how UGC video content is catering to the most interaction because nowadays people are admiring the words of real people over celebrities.
Thus, it has become a significant driving force in the marketing realm, fostering benefits like organic engagement and leads, immense brand credibility, and building unprecedented loyalty around your brand.
Now we have a brief understanding of the relevance of user-generated video content and how a UGC video company has a significant role to play in the enhanced dominance of UGC videos.
Let us move on with the blog to explore further the key benefits of associating with a user-generated video company, like Vidzy in 2024, and the useful UGC videos they will continue to offer at a large scale in the market.
What Makes Vidzy Different as UGC Video House From Others?
Before working with any UGC video agency, it is really important to consider their key USPs. Therefore, here we have mentioned some of the significant quality features of Vidzy production agency for you to look out for:
Tailoring Consumer-Provided Insights
Thorough research and analysis provide relevant insights about consumers purchasing behaviours, majority views about brands, and common recommendations.
Thus, the agency collects this valuable information and creates customised UGC video content that impacts the core of your target audience’s needs and captivates their attention.
Building Consumer-Brand Relationship
A well-experienced corporate video production company focuses on creating content at a personal level that resonates with consumers. They create personalised video content featuring your loyal consumers and highlighting your product/services in real-time different scenarios.
This upsurges the confidence and faith of your potential clients in your brand, leading to the establishment of strong, long-lasting bonds beyond merchandising.
Persuading Mouth of Word Marketing
Building your clients’ trust around your offering is critical and tricky. That’s why here at UGC video production, it does its job quite efficiently. The majority of consumers and buyers trust the words of their fellow consumers more than any engaging content crafted by the brand single-handedly.
Therefore, a user-generated video production house emphasises featuring genuine users of your brands to share their true experiences, resulting in higher engagement and conversion rates.
Crafting Affordable UGC Video Production Strategy:
Creating UGC videos is a collective task that requires proper user-feature content creation, an engaging storyline, a content management system, and affordable pricing to ensure an outstanding UGC video content strategy.
Vidzy is an affordable UGC videos company that possesses the required expertise in crafting UGC videos, relevant tools and resources, a professional team, and a necessary user-generated video platform.
They have customised many UGC video campaigns for several brands, driving significant outcomes at budget-friendly pricing.
Collaborative Campaign Of UGC Video Production Company- Vidzy
Amazon X Vidzy
The renowned global e-commerce brand Amazon partnered with Vidzy with the aim of influencing the purchasing decisions of their buyers and inspiring them to buy their favourite goods.
Vidzy laid out an outstanding strategy of selecting niche-based influencers, scripting the content, and executing it efficiently. Vidzy believes in adding value to the content they create; thus, for this campaign, they collaborated with 200+ creators, over 500+ live streams, and more than 2000 UGC videos.
They created UGC video content, including informational explainer videos, live streaming videos, and demonstrational videos showcasing the benefits and usage of Amazon’s products and services proficiently and cost-effectively.
Types Of User-Generated Video Content
There are several types of UGC video content offered by the user-generated video production company, Vidzy, that you can leverage to drive engagement, increase lead generation, and maximise ROI and ROAS for your brand.
Here is a list of all the effective UGC video types:
- UGC Ad Campaigns
- Unboxing Videos
- How-To Videos
- Case Studies
- Testimonial and Review Videos
- UGC Videos for Different Niches
- Product Explainer and Demo Videos
- Giveaways & Contests
Wrapping Up
User-generated video production company has continually proven its relevance in the field of marketing. This blog is a reminder and brief guide for you to understand the significance of partnering with a leading UGC video agency, like Vidzy, as we enter 2024.
As stated above, the impact of user-generated video content is huge because it creates a personalised impact on potential clients and converts them into loyal customers.
