A “cosmetic product” is defined as any material or combination that is meant to come into contact with the teeth and mucous membranes of the oral cavity, as well as the various external parts of the human body (such as the epidermis, hair system, nails, lips, and external genital organs), with the sole or primary goal of cleaning, perfuming, altering the appearance, correcting body odours, protecting, or maintaining them in good condition. The purpose of cosmetics is to enhance a person’s physical appearance and attractiveness. The components used to make cosmetics are mostly synthetic. Cosmetic companies are collaborating with e-commerce businesses to reach as many people as they can and grow their customer base.
According to SPER Market Research, ‘Japan Cosmetic Products Market Size- By Product Type, By Distribution Channel, By Category – Regional Outlook, Competitive Strategies and Segment Forecast to 2033’ states that the Japan Cosmetic Products Market is estimated to reach USD 51.75 billion by 2033 with a CAGR of 4.65%.
Drivers: Japan’s highly discriminating consumer base, which places a great focus on skincare and attractiveness, drives the country’s cosmetics sector. Japanese customers are renowned for their high standards for quality and their careful devotion to cosmetic regimens. Due to customer demand, both domestic and foreign cosmetic businesses are being forced to constantly develop and offer state-of-the-art goods that cater to the unique needs and tastes of the Japanese market. Japanese consumers place a high value on the condition and look of their skin, which has resulted in a notable emphasis on skincare products such sunscreens, moisturizers, cleansers, and serums. In Japan, people often strive for supple, soft skin, which fuels the market’s desire for cosmetics.
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Restraints: As the percentage of elderly people rises and the number of young people declines, the cosmetics industry needs to adjust to the shifting needs of its clientele. Even while skincare and anti-aging treatments are becoming more and more popular among older consumers, more needs to be met by innovative goods. Demand for cosmetics will decline as the number of young customers declines, especially in areas like makeup. Cosmetic brands operating in Japan, both foreign and domestic, are impacted by this fall in demand. Additionally, consumer preferences are shifting toward goods that emphasize skin health and wellness as the population ages.
The Covid-19 epidemic had an impact on the supply and demand for cosmetics in Japan. Global lockdowns, problems in the supply chain, and changes in raw material prices forced manufacturers to stop production, which unfortunately contributed to a slowdown in market expansion. The introduction of vaccinations to combat the Covid19 pandemic is expected to contribute to market growth throughout the projected period.
Japan Cosmetic Products Market Key Players:
Hokkaido holds the largest market share in Japan for cosmetic products due to its abundance of natural resources and excellent yield quality in various natural environments. Followed by Tohoku which is just on the south of Hokkaido holds the second position. Major players in this market are A.S. Watson Group, Kao Corporation, Lion Corporation, L’Oréal S.A, Mandom Corporation, Procter & Gamble Co, Shiseido Company, SK-II, and Unilever plc.
Japan Cosmetic Products Market Segmentation:
By Product Type: Based on the Product Type, Japan Cosmetic Products Market is segmented as; Personal Care Products, Cosmetics/Makeup Products.
By Distribution Channel: Based on the Distribution Channel, Japan Cosmetic Products Market is segmented as; Specialist Retail Stores, Online Retail Channels, Other Distribution Channels.
By Category: Based on the Category, Japan Cosmetic Products Market is segmented as; Premium Products, Mass Products.
By Region: This research also includes data for Hokkaido, Tohoku, Kanto, Chubu, Kinki, Chugoku, Shikoku, Kyunshu-Okinawa.
This study also encompasses various drivers and restraining factors of this market for the forecast period. Various growth opportunities are also discussed in the report.
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Japan Cosmetic Products Market Size
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